PRESS BULLETIN

ROADWIRE NAMED 2012 RECIPIENT OF MITSUBISHI MOTORS’ PRESTIGIOUS DIAMOND QUALITY SUPPLIER AWARD

Award Recognizes Outstanding Vendor Performance

AUSTIN, TEXAS … Roadwire, a leading supplier of OEM and aftermarket leather interiors, received the esteemed 2012 Mitsubishi Diamond Quality Supplier Award at the recent SEMA Show in Las Vegas, according to a company spokesman. The award was presented by Mitsubishi Motors North America in tribute to Roadwire’s total vendor performance in five key areas: product development, procurement and parts support, warranty, marketing, and vendor performance and shipping.

“This is an extraordinary high honor.” declared Roadwire VP Dave Edmondson. “It has been a privilege to work with Mitsubishi North America for the past 10 years as a supplier of leather interiors. Roadwire constantly strives to exceed our customers’ expectations, and we are thrilled to receive this recognition. “At a time when some automakers shy away from up-fitting their vehicles with leather interiors over quality and safety concerns, this award speaks volumes about Mitsubishi’s forward-thinking approach to accessorizing and working with Roadwire to modify their vehicles with customer-pleasing enhancements,” added Edmondson.

In addition to its program with Mitsubishi Motors, Roadwire is also the supplier of leather interiors to several specialty-vehicle builders, including Roush Performance, Saleen, Shelby American, West Coast Customs and Unique Whips, among others. Past programs include a Subaru port program, Toyota TRD leather and foam program, as well as involvement with Ford SVT, Fisker Automotive and Nissan North America.

Roadwire also maintains a nationwide network of company-owned and authorized aftermarket installation centers, which provide an array of select specialty automotive products — including leather interiors, sunroofs and electronics — to automotive dealerships throughout the U.S.

Roadwire, based in Austin, Texas, is a family-owned business. The company is a leading provider of custom-tailored OEM and aftermarket leather interiors for new- and late-model cars, trucks, and SUVs, as well as seat heaters, Signature sunroofs and other accessories, including the all-new myTop®, the world’s first power-operated convertible top for the 2007-2013 2-door and 4-door Jeep® Wrangler JK.  For more information, visit www.Roadwire.com or call 877.762.3947.